Analog Man: The Last Years of a Pedal Legend (and What Comes Next)
Inside insights from Analog Mike Piera, founder of Analog.man.
Welcome to Products of Music, a show that shares inside stories and expert insights on product innovation in music technology.
In this episode:
In this episode, host Adam Wakeling speaks with Analog Mike Piera, founder of Analog.man, about his approach to product development, the infamous waitlist for the King of Tone, the state of the guitar and pedal market and what the future looks like for the company.
To learn more, visit: https://www.analogman.com/
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About the company:
Weโre a group of pedal makers in Minneapolis and Amsterdam. Our first pedal, Warped Vinyl, was an analog vibrato with a digital brain. The idea was to match the quality and character of analog processing with the anything-goes flexibility of digital control. We make digital circuits now too, but the approach is the same: Offer new and deeply personal ways to interact with effects.
Learn more at chasebliss.com
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Really apreciate the focus on Mike's philosophy around staying small and intentional with production. The King of Tone waitlist is legendary at this point, but it shows how much he prioritizes quality over just scaling up. I've been on a few waitlists for pedals myself and honestly the anticipation kinda makes the gear feel more special once it arrives.